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All articles from Stefan Spielbauer

AMM at youtube!

AMM Blog / 13.09.2011
Stefan Spielbauer

Easy way to hear and listen about AMM in a short way!

Hello everybody,

do you want to know whats the key facts from AMM are and how we`ll tell it to our customers in a short and clear way? Take a look to youtube, you`ll find the new (so called) AMM elevator pitch. Spoken by an insider: Ashiq Hassanali, our Head of Horizontal Solutions & Transformational Outsourcing Portfolio & Solution Design Manager.

AMM key facts easy to listen at youtube More …

Stefan Spielbauer

heute fiel mir die aktuelle Ausgabe unserer Kundenzeitschrift Best Practice 02/2011 in die Hände: dieses Mal mit einem Beileger zum Thema AMM. Die Beilage trägt den Titel „Mehr Transparenz für IT-Strukturen“ und beinhaltet alle brandaktuellen Aspekte zu Application Management & Modernization. more


Don’t get mad – get even …

AMM Blog / 13.05.2011
Stefan Spielbauer

… and use the right method to make the next step towards a better future for your application landscape. Last week I looked at the catalogue from an automotive manufacturer in Bavaria – and inside were many standardized features available for the customer to order. One of the configuration lines is called “Ambition”, certainly a beautiful, first-class car independent of the configuration line. more


Jungle at CeBIT?

AMM Blog / 03.03.2011
Stefan Spielbauer

Hello again – the next big event will soon be upon us and the jungle will be on show at Deutsche Telekom’s stand at CeBIT 2011. more


The international jungle at Mexico!

AMM Blog / 14.02.2011
Stefan Spielbauer

Hello again – last week I got a proof picture from our jungle motif from Mexico Cities airport. more


Welcome to the jungle!

AMM Blog / 24.11.2010
Stefan Spielbauer

Whether in Mexico City, Frankfurt am Main, or Johannesburg – when you leave your flight in any of these cities, you are likely to be confronted by a jungle. The reason is not rapid global warming, but T-Systems’ latest marketing campaign. The Telekom subsidiary is using a jungle motif in the advertisements for its AMM solution, which are also appearing on large billboards at many airports. The campaign is running simultaneously on three continents, and the jungle motif is also being deployed in print ads, which have already appeared in the Computerwoche magazine for instance. The motif can also be seen in the banners of the online portals of selected periodicals such as Spiegel, Handelsblatt, or CIO. more


AMM – just a buzzword?

AMM Blog / 07.10.2010
Stefan Spielbauer

Today’s post is to tell you that our AMM survey is growing and getting even better than I thought. more

Stefan Spielbauer

Last Friday I received a brand new survey on AMM from our Market Intelligence Team. The survey was conducted by a major external service provider. We want to know what our customers and potential customers think about AMM. In other words: what moves our AMM customers now and what will move them in the future? more

Stefan Spielbauer

The World Cup has just finished and the best team won. Congratulations to Spain – we will see you at Euro 2012 in Poland and the Ukraine. more


WM fever is burning

AMM Blog / 21.06.2010
Stefan Spielbauer

Right now, the world is looking to South Africa – for the biggest soccer event of the last four years. Everyone around me (even those who usually hate soccer) is waiting for their team’s first match with bated breath. Soccer maniacs are hoping for thrilling matches and revealing insights into the mastery of their soccer heroes. more